Thursday, 19 February 2015

Country Music Video Conventions

Country music originated from the Southern United States in the 1920's, it is a genre of American folk music.

Modern day country is now often mixed with more mainstream pop, in order to keep it relevant and popular in the charts. Country videos usually have a very strong narrative aspect. This is evident in Taylor Swift's "Mean" video where she performs a bit in the video but it is mostly a story of how bullies have influenced her life.


Country videos are almost always set in rural and country areas such as farms and ranches and the mise-en-scene reflects this with props being farming equipment, hay bales, animals etc. and costumes representing Victorian and country styles. The artist will almost always feature within the video and camera shots are similar to that of pop videos.


No comments:

Post a Comment