Music Video Platforms

Below are some of the most popular TV channels and websites that broadcast music videos to the public. I have researched them in order to gain insight into how I would broadcast my music video.

MTV

MTV (an initialism of music television) is an American basic cable and satellite television channel owned by the Viacom Media Networks Music & Logo Group, a unit of the Viacom Media Networks division of Viacom. The channel itself is headquartered in New York City, and is a subsidiary of Viacom Inc. Launched on August 1, 1981 (33 years ago), the original purpose of the channel was to play music videos guided by television personalities known as "video jockeys," or VJs. In its early years, MTV's main target demographic were young adults, but today, MTV's programming is primarily targeted at adolescents and teenagers. As of August 2013, approximately 97,654,000 American households (85.51% of households with television) received MTV. Source

VH1

VH1 (stylized as VI+1 and originally an initialism of Video Hits One) is an American cable television network based in New York City. It launched on January 1, 1985 (30 years ago), in the old space of Turner Broadcasting's short-lived Cable Music Channel. The original purpose of the channel was to build on the success of MTV by playing music videos, but targeting a slightly older demographic than its sister channel, focusing on the lighter, softer side of popular music.

The channel was originally created by Warner-Amex Satellite Entertainment, at the time a division of Warner Communications and owner of MTV. Both VH1 and its sister channel MTV are part of the MTV Networks division of corporate parent Viacom Media Networks. While VH1 occasionally plays music videos and the Top 20 Video Countdown, its recent claim to fame has been in the area of music-related reality programming, such as Behind the Music, the I Love… series, the Celebreality block of programming, and the channel's overall focus on popular culture.
As of August 2012, approximately 96,786,703 American households (95.75% of households with television) receive VH1. Source

4Music 

 

4Music is a music and entertainment channel in the United Kingdom and available on some digital television providers in the Republic of Ireland. The channel launched on 15 August 2008 (7 years ago), replacing The Hits. It is the only Channel 4-branded channel within the Box Television network. It is available on Freeview, Virgin Media, Sky and Smallworld Cable. On 2 April 2013, all Box Television channels went free-to-air on satellite, apart from 4Music which went free-to-view. Source

Kerrang!

Kerrang! TV is a digital television station owned by Box Television, which is loosely connected to the magazine, Kerrang!. As of 2005 all of its programme content is music videos, the majority of which is open-schedule so as to permit text requests from their playlist.

The TV station's playlist is mainly nu metal and pop punk/skate punk, although with some unusual exceptions. Certain acts such as Tenacious D and Limp Bizkit get higher-than-average play rates, due to higher rates of text requests. Themed 30-minute segments often cover artists who are on the playlist, with large numbers of videos, most noticeably Green Day, Panic! at the Disco, Paramore and You Me at Six.
The station unusually guarantees to play a requested video, unlike others where a voting system is in place. However, it may take some time for the video to be played. The channel is available on many platforms including Sky, Smallworld Cable and Virgin Media. It is part of a network of channels owned by Box Television, which include 4Music, Smash Hits, Kiss, Heat, The Box and Magic. Source

The Box 

 

The Box is a television channel in the United Kingdom and Ireland. The channel is one of many within the Box Television network, a joint venture between Channel Four Television Corporation and Bauer Media Group. The channel mainly broadcasts music videos, although it also features other music-related programming from 4Music. The channel broadcasts from 07:00 to 03:00 (or 20 hours) every day, with teleshopping being shown during the channel's downtime. The channel was brought to the United Kingdom by Vincent Monsey (of Radio Caroline fame) and his partner Liz Laskowski, who discovered the channel in Miami in 1991 as The Jukebox Network. Source

YouTube

YouTube is a video-sharing website headquartered in San Bruno, California. The service was created by three former PayPal employees in February 2005 (10 years ago). In November 2006, it was bought by Google for US$1.65 billion. YouTube now operates as one of Google's subsidiaries. The site allows users to upload, view, and share videos, and it makes use of Adobe Flash Video and HTML5 technology to display a wide variety of user-generated and corporate media video. Available content includes video clips, TV clips, music videos, and other content such as video blogging, short original videos, and educational videos.
Most of the content on YouTube has been uploaded by individuals, but media corporations including CBS, the BBC, Vevo, Hulu, and other organizations offer some of their material via YouTube, as part of the YouTube partnership program. Unregistered users can watch videos, and registered users can upload videos to their channels. Videos considered to contain potentially offensive content are available only to registered users affirming themselves to be at least 18 years old. Source

Vevo

Vevo (stylized vevo) is a video hosting service owned and operated by a joint venture of Universal Music Group (UMG), Google, Sony Music Entertainment (SME) and Abu Dhabi Media. It launched on December 8, 2009 (6 years ago). The videos on Vevo are syndicated across the web, with Google and Vevo sharing the advertising revenue.
Vevo offers music videos from two of the "big three" major record labels, UMG and SME. EMI also licensed its library for Vevo shortly before launch; it was subsequently acquired by UMG in 2012. Warner Music Group was initially reported to be considering hosting its content on the service, but formed an alliance with rival MTV Networks (now Viacom Media Networks). The concept for Vevo was described as being a Hulu for music videos, with the goal being to attract more high-end advertisers. The site's other revenue sources include a merchandise store and referral links to purchase viewed songs on Amazon MP3 and iTunes. UMG acquired the domain name vevo.com on 20 November 2008. SME reached a deal to add its content to the site in June 2009. The site went live on December 8, 2009, and that same month became the number one most visited music site in the US, overtaking MySpace Music. In June 2012, Vevo launched its Certified awards, which honors artists with at least 100 million views on Vevo and its partners (including YouTube) through special features on the Vevo website. On March 12, 2013, Vevo launched Vevo TV, an advertising-supported internet television channel running 24 hours a day, featuring blocks of music videos and specials. The channel is only available to viewers in North America, with IP address blocking being used to enforce the restriction. Vevo is, however, planning launches in other countries. Source